This statement describes what you can expect from us regarding personal data on www.Forgotten and your associated rights and responsibilities. www.Forgotten is a website provided by Forgotten Beauties Limited, a UK company registered number 02786370 (Forgotten Beauties).

If as a visitor to the Forgotten Beauties website you choose to register or submit information to this website, you agree to the use of such data in accordance with this privacy statement. This statement describes how this personal data is collected, handled and stored to meet the company’s data protection standards – and to comply with the law.

We are committed to protecting your privacy and take our responsibilities regarding the privacy of your information very seriously. We do not sell, trade, or rent your personal information to others. This policy explains how we use any information and how we protect your privacy.

We use the latest Secure Sockets Security Layer protocols. When you submit data using our secure servers, all of your personal details are encrypted. This means that your information, which may include your name, company and email address, cannot be read as it travels over the internet.

Your information is then held in our secure designated databases, protected by firewalls, security software and strong passwords, and backed-up regularly.

We will only use and analyse the information we collect to keep you up-to-date with developments and to administer, support, improve and develop our business. As required by the Data Protection Act 1998, we follow strict security procedures in the storage and disclosure of information which you have given us, to prevent unauthorised access and use of your information.


You will supply us with personal information when you:
Register as a Forgotten Beauties subscriber
Download reports or analysis through the Site
Contact us by e-mail, post or otherwise


Visitors to the Site also have the option to subscribe to our newsletter. If so, we ask for contact information such as your name and email address. All subscribers have explicitly opted-in to receive communications from Forgotten Beauties and can unsubscribe at any time.

Research and reports:
We collect data including: name, company and email address in order to download reports and research.

Data Transfer:
Personal data is never shared informally and, other than email correspondence, is encrypted before being transferred electronically. Our preferred secure method of data transfer is DropBox. For any technical development we only ever use anonymised ‘dummy’ data for systems and application development and testing.


All individuals who are the subject of personal data held by Forgotten Beauties are entitled to:
Ask what information the company holds about them and why.
Ask how to gain access to it.
Be informed how to keep it up to date.
Be informed how the company is meeting its data protection obligations.
When you contact the company requesting this information, this is called a Subject Access Request.

Subject Access Requests from individuals should be made by email, addressed to the Data Protection Officer at [email protected]. The Data Protection Officer can supply a standard request form, although individuals do not have to use this.

Individuals will not be charge for a Subject Access Request. The Data Protection Officer will aim to provide the relevant data within 28 days. The Data Protection Officer will always verify the identity of anyone making a subject access request before handling over any information.


In certain circumstances, the Data Protection Act allows personal data to be disclosed to law enforcement agencies without the consent of the data subject.

Under these circumstances, Forgotten Beauties will disclose requested data. However, the Data Protection Officer will ensure the request is legitimate, seeking assistance from the board and from the company’s legal advisers where necessary.


The Law requires us to take reasonable steps to ensure data is kept accurate and up to date. Users may request that we edit or remove personal data from Forgotten Beauties’s systems.

Data is held in as few places as necessary and our staff will take every opportunity to ensure the data we hold is accurate and up to date.


We will not disclose information about you to any other person or organisation without your consent unless there is an emergency situation that requires it or they are legally required to do so.


If our business is sold or integrated with another business or enters into any collaboration with a third party, your details may be disclosed to our advisers and any prospective purchasers and their advisers, and will be passed on to the new owners of the business so that the new owners can continue to offer the services currently offered by us.


Any external links from our Site are provided for convenience and purely informational purposes. While we try to find sites that are of value to you, we cannot be held responsible for any content, political views or endorsements that may be found in any of our external links. We are not responsible for the privacy practices or the content of such web sites.


In using our Site, you consent to the collection, processing and use of the information you submit in the ways described above.

An up-to-date privacy policy will always be maintained on this Site so you are always aware of what information we collect, how we use it and in what circumstances we disclose it. If you have any questions about this privacy statement or would like more information about us, or you believe content on Forgotten infringes your privacy, email [email protected]


We use cookies and similar tools on our website to improve its performance and enhance your user experience. By using our website, you agree that we can place these types of cookies on your device.


Cookies are small text files which a website may put on your computer or mobile device when you first visit a site or page. The cookie will help the website, or another website, to recognise your device the next time you visit. There are other ways to achieve the same thing. We use the term “cookies” in this policy to refer to all files that collect information in this way. 

There are many functions cookies serve. For example, they can help us analyse how well our website is performing, or even allow us to recommend content we believe will be most relevant to you.

Our cookies won’t collect information that identifies you, and will instead collect more general information such as how users arrive at and use our websites, or a user’s general location.


Our cookies perform the first three functions, but we may in future deploy Advertising cookies:

1: Essential cookies

Some cookies are essential for the operation of our website. These cookies enable services you have specifically asked for.

2: Performance cookies

These cookies collect anonymous information on the pages visited. For example, we might use performance cookies to keep track of which pages are most popular, which method of linking between pages is most effective, and to determine why some pages are receiving error messages. 

3: Functionality cookies

These cookies remember choices you make to improve your experience. For example, cookies are used to enable you to share articles and press releases.

4: Behaviourally targeted advertising cookies

These cookies collect information about your browsing habits in order to make advertising relevant to you and your interests.

Visit for more information on this type of cookie.

We also use or allow third parties to serve cookies that fall into the four categories above. For example, like many companies, we use Google Analytics to help us monitor our website traffic. We may also use third party cookies to help us with market research, improving site functionality and monitoring compliance with our terms and conditions and copyright policy.


To find out how to manage what cookies you allow, see your browser’s help section or your mobile phone manual. Or you can visit one of the sites below, which have detailed information on how to manage, control or delete

Please remember that if you do choose to disable cookies, you may find that certain sections of our website do not work properly.


Our emails may contain a single, campaign-unique “web beacon pixel” to tell us whether our emails are opened and verify any clicks through to links within the email. We may use this information for purposes including determining which of our emails are more interesting to users, to query whether users who do not open our emails wish to continue receiving them. The pixel will be deleted when you delete the email. If you do not wish the pixel to be downloaded to your device, you should select to receive emails from us in plain text rather than HTML.


We have links so you can use social networking websites (e.g. Facebook, Twitter or Linked-in) from Forgotten These websites may place cookies on your computer. We do not control how they use their cookies. We suggest you check their website to see how they are using cookies.


Some cookies are essential for the operation of our website. These cookies enable services you have specifically asked for.

CMSPreferredCulture – Used to define the language settings of the site 

ASP.NET_SessionId – Required for maintaining information between pages

CurrentTheme – Required to display the pages with the correct styling  


These cookies collect anonymous information on the pages visited. For example, we might use performance cookies to keep track of which pages are most popular, which method of linking between pages is most effective, and to determine why some pages are receiving error messages. 

__utma, __utmb, __utmc, __utmz (Google Analytics)

The Forgotten Beauties website uses Google Analytics, a web analytics service provided by Google, Inc. Google Analytics sets a cookie in order to evaluate your use of the website and compile reports for us on activity on the website.

Google stores the information collected by the cookie on servers in the United States. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google’s behalf.

Google will not associate your IP address with any other data held by Google. More information on this cookie:


More detail on how businesses use cookies is available at